Can Marathon Thrive as Next Extraction Shooter?

In late May, EA made significant workforce reductions, laying off approximately 300 employees including around 100 from Respawn Entertainment. The studio, founded by former Call of Duty developers, currently oversees Apex Legends and the Star Wars Jedi series. Reports indicate the studio had been developing a Titanfall-based extraction shooter before restructuring forced its cancellation. Industry analysts suggest this could have been the project to bring the niche PvPvE genre into mainstream popularity.
Industry Shifts and Development Priorities
EA representatives stated the layoffs were part of ongoing efforts to "align teams and allocate resources" for future growth. This continues a pattern of cuts across EA's portfolio, including reductions at Codemasters and BioWare, plus broader company-wide layoffs affecting 670 employees last March. The gaming industry's volatility has intensified calls for unionization measures.
The Lost Titanfall Project
The rumored Titanfall extraction shooter's cancellation has disappointed fans longing for new content in the franchise. While unconfirmed, industry insiders suggest this could have represented a major evolution for the extraction shooter genre - a space currently dominated by hardcore titles like Escape from Tarkov. Nevertheless, the mere discussion of such a project has brought renewed attention to the genre's potential.
Marathon: Bungie's High-Stakes Gamble
Bungie's upcoming extraction shooter Marathon, revealed last month, currently represents the genre's most promising pathway to mainstream adoption. Despite recent controversy regarding alleged asset plagiarism, previews suggest strong core gameplay - unsurprising given Bungie's pedigree with Halo and Destiny. However, launching in September, the title faces challenges breaking through in a market dominated by established franchises.
"This is an enthusiast genre which has, thus far, not significantly broken out to the mass market player," notes Mat Piscatella, Video Games Industry Advisor at Circana.
Understanding Extraction Shooters
The genre typically blends PvP and PvE elements, where squads complete objectives against AI and rival players before extracting with collected resources. Tarkov's punishing design cultivated a dedicated following during pandemic lockdowns, while recent success story Helldivers 2 demonstrates the potential of co-focused approach (ranking 8th on Steam and 34th on PlayStation in April).
Market Challenges and Industry Trends
Despite promising outliers, extraction shooters remain niche - Helldivers 2 reached just 9% of US Steam users, with other titles averaging below 2.3% player engagement. This compares poorly to battle royale behemoths, explaining publishers' hesitation to invest heavily in the genre.
Piscatella draws historical parallels: "The dance/music genre was niche until Guitar Hero; console FPS sales were modest until Halo. Maybe Marathon breaks through for extraction shooters."
The Road Ahead
Success likely depends on converting core FPS players through accessible design and maintaining strong community advocacy. "Marathon needs to nail that 'easy to pick up, difficult to master' balance," Piscatella observes, noting today's market rewards familiarity and free-to-play accessibility above untested concepts.
With the industry watching closely, Bungie's venture could determine whether extraction shooters remain a niche pursuit or finally achieve mainstream breakthrough. The path forward remains uncertain, but September's launch may reshape the gaming landscape.
-
Mar 17,25All Split Fiction Achievements & How to Unlock Them Dive into the captivating co-op adventure Split Fiction from Hazelight Studios! This guide outlines every achievement, ensuring you and your partner conquer every challenge. While some trophies are earned naturally through the story, many require thorough exploration and unique actions. Use this g -
Mar 19,25How Does Dragon Ball Daima’s Finale Explain Goku Never Using Super Saiyan 4 in Super? The climactic battle in Dragon Ball Daima's finale pits Gomah against Goku, showcasing Goku's newly acquired form. This episode naturally led many fans to anticipate an explanation for Super Saiyan 4's absence in Super. So, how does the finale address this?In episode 19, after Glorio's wish restore -
Jan 16,25Girls' Frontline 2: Exilium Tier List Released Another free-to-play gacha game, another character ranking to guide your investment choices. This Girls’ Frontline 2: Exilium character tier list helps you prioritize which characters are worth your resources. Girls’ Frontline 2: Exilium Character Tier List Here's a breakdown of currently available -
Feb 19,25First Season of Marvel Rivals Charts the Course Marvel Rivals Season 1: A New York City Nightscape of Maps Marvel Rivals Season 1 continues to expand its content, adding new maps themed around a nocturnal New York City alongside the Fantastic Four heroes and cosmetics. This guide details each new map. Table of Contents Empire of Eternal Night: M